I believe in design as a systematic and data-driven process, that makes life easer for users and whose success can be measured. I’m eager to learn and evolve in all things: from leadership skills to design craft to coding to business and market trends.

I designed my first website in 2004 and have been in love with all things digital ever since. Now I lead an in-house Design team at a multinational IT company.

I also have a love for designing typefaces and in 2020 I published my font Hejira through the argentinian type foundry Sudtipos.